The Master/slave coaching programme
What defines you best
Are you already in a Master/slave relationship or taking your first steps?
In a Master/slave relationship
Just starting out
In a Master/slave relationship
I help those in Master/slave relationships and Master/slave families and stables
Fixing a stale Master/slave relationsip
How to be a Master/slave when work and life gets in the way
How to firm up the Master/slave dynamics

How to go deeper with you Master/slave relationship
How to unstick you relationship
Get a Master/slave health check
How do I coach?
Depending on the Master’s and slaves’ preferences and how the family is run, I can coach in different ways. Sometimes, it is to coach a Master/slave couple together. For others, it might be just to the Master or slave.
Where is the relationship now?
I use several models I have created to help people figure out where their relationship or family currently is and where they want to go. And then, through powerful questions, help people figure out what changes they want to make.
Focus on the Master
In other setups, I focus on the Master, who is in control and in charge of the family. I work with him to see how he wants to change and adapt to the family.
Occasionally, it might be the Master Himself that might be blocked, so we look at why and what tactics the Master wants to use to unblock himself. In doing so, this unblocks the slave or the rest of the family.
How to communicate
Master/slave relationships require good communication to be successful. Often, when there is an issue, it can be around communication.
This can manifest as a Master or slave embarrassed to share their needs. Or one of the parties stopping to fulfil the other’s needs due to a lack of communication.
I help identify the blocker and, using some of my models, help Masters and slaves find ways they can easily communicate again.

I consider him a world-class authority regarding Master/slave and power dynamic relationships”
Guy Balwin
15-years into a 24/7 TPE dynamic with four devoted subs, the lines between protocol and identity began to blur. Yet, my passion as a Dom waned, and the tools of my dominant expression lay untouched.
Phil helped me find joy in Dominating again, while balancing the maturity of our relationship. I have a renewed purpose and drive. Thank you, Phil.
Master D
Just starting out
Do you feel blocked?
Scared to embrace the Master/slave lifestyle or feel unsure as to your next step – you are not alone
Confused
Confused as to what you really want
Sitting at home talking online rather than meeting people and having fun
Fearful
You feel anxious about taking the next steps in the M/s Lifestyle so play it safe
You see a Master or slave you would love to meet, but you play it safe as you are too anxious to take the next step.
Overwhelmed
You know this is something you want as you think about it all the time, but you have no idea how to take the next step safely.
Blocked
You look at the profile, but you feel blocked to take the next step to meet someone
go deeper
You can become a Master or slave AND thrive in all areas of your life – including your career
Imagine
Master’s eyes
Waking up and seeing the boots of your Master. You kiss them and then look up to see those fantastic eyes looking down at you, proud of his property. Proud of you!
Forget the world
You’ve had a successful 9 to 5 day as a leader of your team at work. But now the day is finally over, and you now await a very kinky evening with your Master, the rest of the world forgotten.
Your slave patiently waiting
You relax on the sofa watching TV or playing a game, and you have your naked slave – gagged, hooded and plugged – patiently waiting at your feet for your next order.
Your caged Property
You let your slave out of the cage. It automatically worships your boots and then with a single word goes to prepare your coffee and breakfast.
How can you go deeper?
The Coaching Programme covers the entire journey from building your confidence so you can stop worrying about what other people think of you to find the right Master/slave that suits your life.
Along with how you can build confidence and thrive in the normal world!
And if you are already experienced, I work with you to help you go deeper and unleash yourself and find the relationship that is right for you.
Each signature coaching program is adapted to your bespoke needs and where you are – from finding a slave to deepening your current relationship
Coaching Programme
The Master/slave coaching process
I have a 6 step process to help you embrace you true self as Master or slave

01
Come out and build confidence
Discovering what you want in the Master/slave lifestyle can be challenging as there are so many different versions. So I work with you to find out the sort of Master/slave you think you want to be – for example, do you want a full-time 24/7 Master/slave or someone who is a partner and a Master/slave?
I also work on your fears or shame about becoming a Master/slave and transform this into confidence. For example, a fear of giving control up to someone. By working on your blockers and discovering what sort of Master/slave you want to be, you can move forward on your search to find a Master/slave without having to second-guess yourself.

02
Discover what you want and enjoy
I will help you reflect on your experiences as a Master/slave to figure out what you really want.
We do this because it is hard to know the difference between what we think we want to what we actually need in the early stages of our search. For example, do you really want to be in bondage all the time?
You can find this out quickly through an easy techniques such as bullet journaling and will not have to worry if you are going after the right thing.
You’ll leave with an initial action plan on experiences you want to find the Master/slave for you.

03
Attract the right fetish partner for you
We will work together to write the best profile based on what you want and what you can offer to attract incredible Master/slaves that fill your needs the best. As there are so many fakes and time-wasters out there, this work will help you look credible and reduce the time spent on fantasists. Instead, you can focus on finding the real deal – a Master or slave!
I will teach you how to communicate with potential Master/slave partners- for example, how to speak submissively.
Doing this means you can feel attractive and happy while also feeling confident that you have clearly communicated expectations, boundaries and limits in a way both of you have understood.
This way, there will be no unpleasant surprises when you start meeting Masters/slaves to find the one of your dreams.

04
Deepen the relationship
We will teach the best ways a Master and slave can communicate without leaving their roles or needing to fight. For example, how to communicate when there is a problem or frustration building between the Master and slave. This is because new Master/slave relationships can often have many problems and issues, and successful M/s relationships have solved these problems through well-protocoled communication. We will also cover how to make open relationships involving polyamory work.
We also work on how you can safely unleash your inner desires and get what you need consensually, without harm and also have some of the most intense scenes and sex you’ve ever experienced.
All of this allows you to feel more secure about the relationship and how to keep a Master/slave when you find one.

05
Challanges
When searching for a Master/slave, there can be disappointments. For example, what happens when a relationship does not work out or someone you really like changes their mind about meeting up? We go through techniques and practices you can use to get through these moments quickly so you can focus on finding the Master/slave for you.
Or when you start to realise the difference between reality and fantasy, you can be disappointed. But often, there are amazing ways to make the fantasy work in reality – we will discover what these are for you in the coaching sessions!

06
Deepen ownerships
When you find a Master/slave with whom you deeply connect, there can still be a lot of fear of going deeper. We will cover how to communicate well with your Master and how you can both go deeper in power exchange safely and confidently and unleash yourself!
How others found my coaching programme
I consider him a world-class authority regarding Master/slave and power dynamic relationships

Guy Baldwin
Slave Phil is the guide you want on your journey

Kuffboy
My dominant side was there all along. Now that I know this, there is no going back for me!

Master M
I am now going out on the fetish scene, making friends and arranging times to visit and serve Masters!

footsolider
I can now celebrate my own uniqueness

slave ric
He helped me unleash my beast while keeping me grounded in kindness

Sir Benjamen

Is this suitable for me?
For anyone interested in power exchange
If you are interested in power exchange, this suits you!
Everything on the website, including the books, courses, and coaching, is designed to help anyone interested in power exchange,
regardless of what term they use to identify themselves.
Beginners & Advanced
If you are just starting out and looking to take the first steps with your desires, I have you covered. I hand hold you step by step of the way.
For those already experienced but wanting to explore power exchange further, I can help you do so and deal with any blockers you may have.
Be it in a relationship or already in one.
Masters & slave
I have been both Master and slave, so I understand both perspectives, including the struggles and challenges of both roles.
My books, courses, and coaching reflect my understanding of both the dominant and submissive sides, giving you a unique perspective to help you move forward in your journey.
Any sex and sexuality
Although I write from my experience as a gay cis man, all that I write and create is suitable for all sexes and sexuality.
I am also demisexual – so you will see a strong thread of mindful connection in all of my work.

Master/slave Coaching
Why choose me
Expert Coach
With over a decade of experience as an international executive coach, I’ve had the privilege of collaborating with some of the world’s most renowned organisations, including BBC, the largest broadcaster globally, and ITV, the leading commercial broadcaster in the UK.
My coaching journey has been all-encompassing, spanning every echelon of organisations – from visionary founders and C-level executives to directors and emerging leaders taking their first steps in their careers.
20 years of experience as a Master and slave
I have spent 20 years exploring my fetishes, first as a slave and now as a Master. I know what it is like on both sides of the power spectrum, enabling me to understand and help whether you are dominant or submissive.
A world authority in power exchange
am globally recognised for my expertise in the Master/slave Lifestyle, having conducted workshops at prestigious venues worldwide, such as CLAW in the USA and gay-BDSM.club, Recon London Full Fetish, The Stretch Festival, and The Village in Berlin.
I’ve also written a book using archetypes to help people understand power exchange.
My insights and experiences have made me a sought-after voice in this field, leading to numerous interviews on various international podcasts. Additionally, my written contributions, exploring the depths and nuances of the Master/slave Lifestyle, have been featured in many fetish magazines around the globe.
Master/slave coaching
Pro rota
We will decide the amount of sessions depending on what you need
Shame free
Your will this work a shame-free zone where you can embrace who you really are
Bespoke to you
I will customise the coaching based on your exact needs
Completely confidential
All my work is entirely confidential
Move forward with the Master/slave lifestyle
Frequently Asked Questions
How do I start coaching with you?
Set up a time to chat with me. We do this so I can understand your needs and explain the coaching process in more detail. This allows us to discover if we are a fit for each other and want to proceed.
If you wish to proceed after the conversation, I will send you the payment link.
When you pay, you get a link to set up the first session with me at a time that is convenient for you.
What payment methods do you accept?
I accept various payment methods, including credit/debit cards, Apple Pay, Google Pay and bank transfers.
I am not sure if I am a Master or slave – is this a good fit for me
Yes.
I have many clients who, through my coaching process, decide their fetish is not to be Master or slave but to embrace a fetish and kink differently. I will work with you to find what is best for you without judgment or preference for the Master/slave Lifestyle.
Is this confidential
Completely—everything we do remains between you and me and is not shared with anyone else. I also practice best practice security to ensure access is limited to you.
What sexualities do you work with?
I work with any sex or sexuality.
I am uncertain if this is for me
Consider the Next Step Coaching Session to explore if we are a fit.
I do not define as Master or slave
This coaching will help anybody who is interested in or is in a power exchange relationship regardless of what title they use. And I will adapt to the titles and terms you are comfortable with. Find out more here.
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